How to market a mystery? That was the challenge faced by Nathan Newman and his team at TimeOverDistance (t/d), a UK social media PR company, earlier this year. Their task? To spread the word that Steve Wozniak, inventer of the Apple computer, had a new project, PineApple, which would launch on Apple’s 40th anniversary, April […]
Yes, I’m a conference junkie, but at least I’m addicted to speaking at them rather than paying to attend. And once again, Allison Markin the Social Media Queen of the Okanagan has invited me to speak at Eat.Drink.Tweet, a social media conference dedicated to food, wine, tourism, and of course, social media. As you might […]
“Snarketing.” WHY DIDN’T I THINK OF THAT?????
May 7, 2016
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